The Complete AI-Powered Solar Sales System
Automated Lead nurturing, appointments setting and your sales machine running without the grind.
Freedom, confidence, and consistent income — all in your control.
$25M
GENERATED BY SOLAR PRO TEAM
150+
SOLAR PROFESSIONALS IN NETWORK
250+
SOLAR PROJECTS COMPLETED
25+
STATES WITH QUALIFIED INSTALLER NETWORK
How We Built a Life of Freedom
And The AI System and Team That Helped Empower It
Five years ago, we (Jennifer and Daniel) were sitting at our kitchen table in Boston, Massachusetts, a city where electric rates were skyrocketing, like they still are in so many places across the country.
We were overworked, chasing leads, grinding through long days… but dreaming of something bigger. We didn’t just want more income; we wanted more life.
We wanted to travel, experience new places, and build something meaningful that wouldn’t tie us to one location or routine.
We asked ourselves the question that changed everything...
"How can we build a business that runs while we live our lives?"
The Perfect Partnership
Psychology Meets Technology
It's great to e-meet you! We are Jennifer and Daniel, a married couple, business partners, and the co-founders of Becoming a Solar Pro program.
Jennifer’s background as a Licensed Mental Health Counselor (LMHC) made her a natural at understanding people on a deep level — their emotions, motivations, and fears. That foundation in psychology became her superpower in sales. She didn’t just learn scripts — she mastered the art of truly connecting with people, helping them make confident decisions that improve their lives.
Daniel is a Solution Architect and technology expert. With over 15 years experience automating and architecting systems, he thrives on streamlining and building processes that make business flow easier, smoother, and scalable. His focus was to create tools that eliminate repetitive manual effort — so people can focus on the things that actually move the needle.
Together, we combined these strengths and built what didn’t exist...
An AI-powered lead nurture system that worked 24/7, automatically reaching out, following up, handling objections, and delivering qualified prospects straight to us.
And We Never Intended For
This to Be Just Our Story
As fulfilling as this has been for us, we knew we wanted to share our success with those around us. We believe that success, freedom, and opportunity should be shared. When you join us, you’re stepping into the exact system and community that transformed our lives.
✅ AI-powered lead nurturing that automates outreach, follow-ups, and objection handling.
✅ The Solar Pro Master Course by Jennifer, blending psychology, sales strategy, and human behavior.
✅ On-demand leads, integrated straight into your CRM to keep your pipeline full.
✅ A trusted nationwide installer network so you can sell with confidence anywhere.
✅ Proven scripts, talk tracks, and marketing tools that are field-tested and battle-ready.
✅ A supportive community of solar pros and advisors, all focused on growth and collaboration.
✅ Weekly live calls and access to top closers to help you sharpen your skills.
✅ Immediate earning potential with payouts for qualified sits from day one.
Your success becomes part of our story — and ours becomes part of yours.
THERE'S JUST ONE PROBLEM
If you don't have a deep understanding of automated systems, effective sales techniques or deep solar experience, to get involved you have to juggle most of these learning curves at the same time...
Generating High-Quality Solar Leads
Building a Scalable Lead Generation System
Mastering the Solar Sales Process
Mastering CRM & Automation Tools
Overcoming Common Objections
Partnering with the Right Solar Installers
Understanding Solar Financing & Incentives
No Strategic Guidance
Pitching Without Being Pushy
Scaling to a Full-Time or 6-Figure Business
Time Wasted on Cold Leads
Closing Bigger, More Profitable Deals
THESE CHALLENGES LEAVE YOU FEELING...
Struggling to generate consistent leads and close deals.
Unsure of where to start or how to scale your solar business.
Watching competitors succeed while you struggle to gain traction.
No clear system or roadmap to follow for predictable success.
Wasting time on low-quality leads that don’t convert.
Wondering if solar sales is the right path for you without the right guidance.
Get supporT
You're Not Alone
We started with a vision—to build a profitable solar business, create a sustainable future, and help homeowners switch to clean energy. But like so many, we struggled with inconsistent leads, confusing financing options, and a sales process that felt overwhelming.
We went from having no experience and no clear direction to closing 100+ solar deals and generating $5M in revenue, all by following a proven system. With expert guidance, a step-by-step approach, and the power of a strong network, everything changed.
Now, we’re on a mission to share what we’ve learned — so you can skip the frustration, fast-track your success, and start winning in solar without years of trial and error.
Mastering Solar Sales
AI-Powered Lead Nurturing
On-Demand Lead Access
Access to a Community & Top Tier Closers
Building a Scalable Solar Business
Jennifer & Daniel Lawless
Co-Founders of My Sun Team
OUR TEAM
INSPIRED TO SUPPORT YOUR VISION
We believe in the power of teamwork, trust, and a proven system to drive the solar revolution. Our mission is to support and guide you every step of the way, helping you build a thriving solar business that not only transforms your future but also powers a more sustainable world.
Jennifer Lawless
Founder,
Chief Executive Officer
With over 20 years of experience in sales and 5 years in solar, Jennifer has worked with industry leaders like Sunrun, NRG, and SunPower, mastering the art of closing high-value deals. She has personally generated over $2.5 million in solar sales across 100+ deals, helping homeowners switch to clean energy while maximizing profitability. With deep expertise in solar financing, lead conversion, and high-ticket sales.
Daniel Lawless
Co-Founder,
Chief Operations Officer
With over 15 years of experience in funnel strategy, tech development, and business scaling, Daniel specializes in automating lead generation, optimizing high-ticket sales funnels, and building scalable systems that drive consistent revenue. Daniel helps businesses streamline operations, maximize growth, and scale to six and seven figures by leveraging automation and smart tech solutions.
Joe McVeen
Chief Growth Officer
A 10 year mission-driven serial entrepreneur, Joe uses his Purpose Coaching background to align founding teams to their Divine Mission and then engineer the company’s communication systems to express that mission with all stakeholders, across team-building, investor relations and marketing. Joe has directed viral marketing launches to an influencer network of 400 million social media followers for purpose-driven brands ranging from $100k to $20M in annual revenue.
A Simple 3 Step Process
1
Apply Today
Apply today and get immediate access to our vibrant online platform and upcoming call calendar once approved.
2
Learn, Automate & Collaborate
Go through the Solar Pro Course and set up your AI follow-ups. Leverage group expertise during our weekly solar pro calls, tackling challenges with insights from peers and industry leaders.
3
Scale Your Solar Business
Utilize actionable tools and advice from experts to execute your Solar Projects confidently and effectively and tap into a network of top tier solar sales professionals.
WELCOME TO The Community That's Leading The Future of Solar.
Weekly Solar Pro Calls
Get direct answers from experienced solar professionals to navigate challenges and refine your sales approach.
Bring your toughest objections, tricky leads, or stalled deals, and get expert advice on how to close them.
Learn what’s working right now in solar sales, marketing, and prospecting.
Stay ahead of policy changes, financing updates, and emerging market opportunities.
Learn how to stay motivated, confident, and in control of your sales process.
Collaborative Online Community
Connect with like-minded professionals, share insights, and get advice from experienced solar pros.
Gain access to scripts, templates, and step-by-step guides to help you generate leads, close deals, and scale your business.
Get real-time feedback on your deals, learn how to handle objections, and refine your pitch.
Stay ahead with the latest solar trends, policy changes, and financing options.
Surround yourself with driven professionals who push you to level up and succeed.
Exclusive Bonuses
High-Converting Solar Sales Script & Objection Handling Guide
CRM Setup & Automation Templates
Recommended Trusted Solar Installers
Exclusive Discounts on Courses & Events
TESTIMONIALS
Amazing People, Amazing Results
Mark Arnold
"Jennifer was wonderful to work with and she made sure that everything went smoothly with getting a new roof together with our sunpower solar system. I cannot recommend her enough! Even after install she is always available in case there are questions regarding the solar system."
Maggie Chang
"Jennifer has been great. She's very knowledgeable about solar and is able to answer all of my questions. She's also very responsive and on top the project, sending me regular updates unprompted. I would highly recommend her for anyone looking to make the plunge into solar!"
Darren Bouwmeester
"Jennifer helped us navigate the installation of our solar panels for our house. A process that could have been confusing or frustrating was made easy by Jennifer and the team at Sun Power. We’re pleased with their service and with our solar and would recommend them"
Tracey Fabio Cataldi
"Jennifer offers a white gloves service. Spoke to her after interviewing several companies and she walked me trough several options with a high degree of expertise. She delivers on every promise and beyond. She is the point of contact and support for every step of the installation and the discussions with the energy companies. I highly recommend Jen, she has made this process simple and pleasant!"
The Process You'll Receive In This Masterclass
How To Craft Your Vision Into A Solid Fundraising Presentation
Our journey from having no experience, and little money to executing multiple real estate projects and how you can do the same with our simple models.
Your Keys To Magnetizing The Stakeholders & Investors You Need
How to share your vision in a way that makes your project become magnetic and attractive to investors, team members, and home buyers.
Our Proven Regenerative Development Model
The proprietary New Earth Model that combines regenerative economics, development and business systems and how to apply it to your project easily and effectively.
How To Master Your Investment Presentation
You will find out what documents and materials you need to ensure you are 100% prepared for any and all questions potential investors have. (Missing even one of these is a huge red flag for investors)
Keys To Integrate Regenerative Systems To Your Project
Explore which regenerative systems can be applied for your community project to be as efficient, aligned and attractive as possible.
The power of automation
Mastering Solar Sales & Closing Deals
Learn the exact scripts, strategies, and objection-handling techniques to confidently close high-ticket solar deals.
Generating High Quality Leads
Build a predictable lead flow using organic strategies, paid ads, and referral partnerships.
AI-Powered Lead Nurturing
Your personal sales assistant works 24/7 to followup, qualify leads, and handle objections.
REMOVE ALL BARRIERS TO YOUR SOLAR BUSINESS
Don't let your solar business miss a critical component unnecessarily.
Solar Sales Mastery
Get proven scripts, objection-handling techniques, and a step-by-step closing process to confidently win more deals.
Predictable Lead Generation
Learn how to attract high-quality solar leads through organic strategies, paid ads, and automated follow-ups.
Scalable Business Growth
Implement automation, build strategic partnerships, and create multiple revenue streams to scale beyond solo sales.
Automation and education working together to close deals faster.
Close More Solar Deals, Live Life on Your Terms
Automate your follow-ups, access quality leads, and master sales with AI-powered tools.
Apply Now to Get Access!
100% risk free - 30 day money back guarantee
Apply Now To get Access to the Top Resources for Solar Professionals:
Weekly Expert-Led Solar Pro Community Calls
Dedicated CRM Access with 100 Leads to Start!
Private Collaborative Online Community
Database of Solar Pros and Installers
Lead Generation & Management Platform
Exclusive Discounts On Courses & Events
"Highly Recommended"
"Jen is a professional and made the process super easy to understand. I highly recommend her."
--Bradley Pereir
Solar Professional
Solar power is going to be absolutely essential to meeting growing energy demands while staving off climate change.
- Nexus Trilogy
Frequently Asked Questions (FAQ)
What makes your process different from the competitors?
It's a complete system combining AI automation, on-demand leads, proven scripts, training, and community.
Do I need prior experience in solar to succeed in this program?
No! Whether you’re a beginner or already in the industry, we provide a step-by-step system to help you generate leads, close deals, and grow your solar business.
How quickly can I start closing solar deals?
That depends on your effort, but many students start seeing results within their first 30-60 days by applying our proven sales and lead generation strategies.
How do I find high-quality solar leads?
We will show you how to access multiple methods of lead sources, we also offer different lead packages that you can add-on after going through the course.
What happens if I miss a solar pro call?
All calls are recorded and available in the online community platform, so you can catch up at your convenience and stay connected with the group.
What is included in the online community platform?
The platform provides 24/7 access to discussion boards, an accountability channel, weekly live Q&A sessions, call recordings, and direct messaging with other members for collaboration and much more!
What if I struggle with objections and closing deals?
You’ll get access to battle-tested scripts, objection-handling techniques, and live coaching to help you confidently navigate any sales conversation.
Does this program include information on solar financing and incentives?
Yes! We break down loans, PPAs, tax credits, and rebates so you can explain them clearly to homeowners and boost your conversion rates.
Will I learn how to automate my sales and follow-up process?
Absolutely. We provide CRM automation strategies and templates to help you track leads, automate follow-ups, and close deals efficiently.
Can I cancel my membership at any time?
Yes, memberships are flexible, and you can cancel at any time without penalty.
Who facilitates the solar pro calls?
Calls are led by seasoned experts in solar, with peer contributions ensuring a diverse and collaborative learning environment.
What makes this different from other solar training programs?
Unlike generic sales courses, this is a full business system—covering lead generation, sales mastery, automation, and scaling to help you create a sustainable, profitable solar business.
Is this training focused on residential or commercial solar?
Our program primarily focuses on residential solar sales, but many of the strategies can be applied to commercial projects as well.
How quickly can I start earning?
Immediately! Earn up to $100 per qualified sit while building your pipeline. This means that you will not need to wait for a solar deal to close.
How much can I earn on each deal?
Depending on the role you choose to be, either a setter or closer, you will earn up to 20% to 70% of the deal depending on the role. All roles are there for everyone.
Can I build a team of my own?
Absolutely! You can earn between 6% to 15% additionally on each deal depending on the team you've built below you. We will guide you into building your own team within our platform if that's your goal, where you can earn a commission on all the deals that are generated from your team.
How do I get started?
Simply sign up today, gain instant access to the community, and join the next scheduled Solar Pro call to begin transforming your sales journey into reality.
TRY IT RISK FREE
100% Money Back Guarantee
Cancel anytime in the first 30 days if you’re not 100% satisfied and your card won't be charged. Cancel any time within your second month if you're not satisfied, send us an email at cancel@mystuneam.com and we'll refund your purchase - no questions asked.
Is This For You?
This Is For You If...
You want access to a top tier solar network
You want weekly support and guidance
You want to break into solar but don’t know where to start
You’re looking to find consistent leads & close deals
You want to scale beyond just selling
You’re ready to take action & build a profitable solar business
This Is NOT For You If...
You prefer working in isolation without community support.
You’re not ready to take decisive action on your project.
You’re unwilling to invest in your development journey.
You’re not serious about building a sustainable business.
Apply Today
Get the Expert Support & Community You Need to Launch, Sell, and Scale Your Solar Business
Even if you're new to solar, have no prior sales experience, and are navigating the challenges of lead generation, financing, or closing deals. We've got you covered.
Our Mission
Helping you become a Solar Pro is our mission.
We aim to empower entrepreneurs, sales professionals, and visionaries to build thriving solar businesses that drive real impact. We believe that clean energy should be accessible to all, and the best way to accelerate the transition to solar is by equipping passionate individuals with the tools, strategies, and support they need to succeed. Whether you're just starting out or looking to scale, we provide a proven roadmap to help you generate leads, close more deals, and create a sustainable, profitable solar business.
We are committed to removing the barriers that hold people back—whether it’s a lack of industry knowledge, struggles with sales and marketing, or uncertainty about scaling. Through expert mentorship, cutting-edge training, and a powerful community, we make solar sales simple, accessible, and rewarding.
Our goal is to help you not only grow your income but also become a leader in the solar movement, making a lasting difference for homeowners, businesses, and the planet.
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